adidas climachill innovation labadidas climachill innovation labadidas climachill innovation labadidas climachill innovation labadidas climachill innovation labadidas climachill innovation labadidas climachill innovation labadidas climachill innovation labadidas climachill innovation labadidas climachill innovation lab

adidas climachill innovation lab
Experience Design, Concept Design, Interactive Media Design, Space Design

Concept
The concept of the store is in to the chill to help people feel the atmosphere of maximum cooling technology. To celebrate launching the new hi-tech driving climachill appreal which enhances your tempreture control while you running. We designed interactive media to convert artistic metaphor to cooling experience and atmosphere. Aslo designed mini hologram to play adidas technology in game experience.

Credit
Interaction Design: Viktor Jan
Space Design: URBANTAINER, DAZY VOKE
Producer: adidas Korea